Mediahuis selects HPE GreenLake to drive digital transformation and diversify customer offering

NOVEMBER 27, 2023 • PRESS RELEASE

IN THIS ARTICLE

  • HPE GreenLake for Private Cloud Enterprise will allow Mediahuis to better use data to attract and retain subscribers with a more personalized and digital-first customer experience
  • The modernized platform will deliver services in a fast, reliable and governed manner to users, which is crucial for the continued success of Mediahuis’ digital transformation

Mediahuis chooses HPE GreenLake for Private Cloud Enterprise to achieve operational agility, mitigate risk and anticipate IT skill gaps

BRUSSELS, Belgium – November 27, 2023 – Hewlett Packard Enterprise (NYSE: HPE) today announced that Mediahuis, an international media group headquartered in Antwerp, Belgium, has selected HPE GreenLake for Private Cloud Enterprise to better leverage data to attract and retain subscribers with a more personalized customer experience. 

The evolving economic and business landscape requires media and publishing companies to develop new ways of operating. Mediahuis is the publisher of publications such as De Standaard, De Telegraaf, Luxemburger Wort and Irish Independent and operates in Belgium, The Netherlands, Germany, Luxembourg and Ireland. Mediahuis develops innovative models to secure and retain advertising revenue and monetize new types of content – all while enhancing the user experience and growing the reach of the different titles. Having completed a series of mergers and acquisitions, the company sought to swiftly expand their IT infrastructure and move towards a standardized, secure, and ready-to-automate platform that would provide developers with a frictionless experience. The company also wanted to increase efficiency and profitability in order to maintain a competitive position in the market. 

Mediahuis selected HPE GreenLake for Private Cloud Enterprise to help deliver on this digital-first, customer-driven vision. The modern, on-premises private cloud platform will deliver services in a fast, reliable and governed manner to users, which is crucial for the continued success of Mediahuis’ digital transformation. Its buffer capacity will help the company onboard workloads and new entities faster, while the self-service portal will allow its development teams to work more efficiently. 

The HPE GreenLake solution provides integrated edge-to-cloud security, paramount in protecting Mediahuis’ data and systems, which supports the company’s digital expansion and helps to earn the trust of their customers and partners. HPE GreenLake will be scalable in capacity and performance, making it suitable for use by collaborators and partners across Europe, while offering flexibility and spending control through a straightforward pay-as-you-go consumption model.

“HPE GreenLake for Private Cloud Enterprise will play an essential role in allowing our infrastructure teams to quickly innovate and transform our customers’ experience,” said Peter Soetens, CEO of Mediahuis TPS, the international technology department of the Mediahuis Group. “The platform offers us the flexibility to grow and scale without needing to over-invest upfront, which supports the increased cost-effectiveness of our operations. HPE GreenLake provides us with a highly reliable infrastructure to accelerate our digital transformation.” 

HPE GreenLake for Private Cloud Enterprise enables enterprises to streamline and modernize multi-gen IT with a fully managed cloud experience for bare metal, containers, and VMs in their private environment. It runs traditional and cloud native or new applications and is highly available and automated. 

“At HPE, we are delighted to support Mediahuis in moving towards the right mix of hybrid cloud for optimal cost, performance and agility,” said Stéphane Lahaye, managing director, at HPE Belgium. “Working with HPE GreenLake allows Mediahuis to mitigate technical and commercial risk, while accelerating innovation through a scalable, secure, and highly available platform to run their applications and workloads.”

About Hewlett Packard Enterprise

Hewlett Packard Enterprise (NYSE: HPE) is the global edge-to-cloud company that helps organizations accelerate outcomes by unlocking value from all of their data, everywhere. Built on decades of reimagining the future and innovating to advance the way people live and work, HPE delivers unique, open and intelligent technology solutions as a service.  With offerings spanning Cloud Services, Compute, High Performance Computing & AI, Intelligent Edge, Software, and Storage, HPE provides a consistent experience across all clouds and edges, helping customers develop new business models, engage in new ways, and increase operational performance. For more information, visit: www.hpe.com 

Media Contact: 
Benjamin Lesueur
benjamin.lesueur@hpe.com

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