New HPE Engage & Grow program rewards APAC resellers



  • HPE unveils partner reward program for APAC reseller partners
  • HPE Engage & Grow offers seamless navigation and intuitive dashboard to track rewards
  • Partners can access multiple promotional programs and upsized point structure to fast track rewards access

Partners stay up to date easily on HPE offerings through a new gamified format and simpler process to earn rewards

SINGAPORE – March 10, 2020 – Hewlett Packard Enterprise (HPE) today announced the launch of HPE Engage & Grow - a global channel sales incentive program for HPE partners. The new program makes it easier for APAC reseller sales and presales to earn bigger, better rewards for specializing in the HPE portfolio and creating solutions for customers using HPE market-leading technology. HPE Engage & Grow consolidates multiple partner sales incentive programs and promotions into a single platform and makes it easier for reseller partners to earn rewards.

HPE Engage & Grow builds on HPE’s former partner reward program, APAC HPE Partner Sales Rewards. Through a new gamified format the platform makes it easier and more fun for resellers to earn reward points for selling HPE products and staying up to date on HPE offerings. Reseller partners earn activity badges for engagement with enablement, training, certification tools and content, which allows them to earn points that can be redeemed for incentives.

“As part of HPE Engage & Grow, we are proud to unveil program improvements built with our reseller partners in mind.” said Scott Morris, VP and GM Channel, HPE APAC. “Moving forward, HPE Engage & Grow will host all incentive programs that benefit presales and sales individuals, as we continue to give partners one, consolidated experience working with HPE.

Additionally, HPE Engage & Grow benefits APAC resellers by providing a seamless navigation experience that allows partners to access the program page and other official HPE sites with HPE Passport single sign-on credentials. The simple and intuitive dashboard makes tracking progress and managing rewards easier than ever. It also makes it more convenient for partners by giving them access to multiple promotional programs through a single platform.

The updated program features an upsized point structure to fast track rewards access, as well as points offered for additional product lines through HPE alliance promotions.

HPE Engage & Grow makes it easier to win together by recognizing and rewarding HPE Business, Platinum, Gold and Silver and Proximity Partners’ presales and sales performance efforts across all levels of the channel.

The launch of HPE Engage & Grow will impact partners across APAC markets, with the exception of Australia, New Zealand, Japan and India.

About Hewlett Packard Enterprise

Hewlett Packard Enterprise is the global edge-to-cloud platform-as-a-service company that helps organizations accelerate outcomes by unlocking value from all of their data, everywhere. Built on decades of reimagining the future and innovating to advance the way we live and work, HPE delivers unique, open and intelligent technology solutions, with a consistent experience across all clouds and edges, to help customers develop new business models, engage in new ways, and increase operational performance. For more information, visit:

Editorial contact:

Ella Hulbert, HPE


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