NC hospital's new slogan causes a stir
GASTONIA — Gastonia's hospital has a new name, CaroMont.
It also has a new slogan, "Cheat Death."
Not everyone likes the new slogan.
Gaston Memorial Hospital has become CaroMont Regional Medical Center.
The hospital plans to work with restaurants to create "Cheat Death" menus and will work with gyms to create "Cheat Death" workouts.
A social media campaign will offer tips on cheating death.
CaroMont CEO Randall Kelley says the hospital hopes to create a community health movement.
County commissioner and hospital board member Jason Williams says the new slogan is a bad idea.
Williams says the hospital's new marketing campaign needs a new, positive slogan.
He says some hospital employees think the "Cheat Death" slogan cheapens their work. He says some pastors consider the slogan blasphemous.